In this fast-paced digital age, where art meets technology, the landscape of graphic design is constantly evolving, offering a canvas for creativity like never before. Whether you're a seasoned pro or just dipping your toes into the vibrant world of design, it's an exciting time to be part of this ever-changing industry. In this Trendbook 2024 series, we'll take you on a visual journey through the biggest graphic design trends of 2024 that are set to rock the creative scene. From innovative techniques to daring color palettes and hints from the past, we'll explore the design elements that are shaping the way we communicate, inspire, and engage in this modern time. So to get you ready for the new year, we’ve gathered out some of the best and boldest graphic design trends in 2024. Curious about earlier trend reports from us? Check out the trend report from 2022 and 2023.

1. Natural materials

Sustainability goes beyond simply selecting eco-friendly materials, it's about infusing designs with a deep connection to nature. This trend's charm lies in its natural aesthetics. Graphic designers increasingly draw inspiration from the world's organic beauty, crafting visuals that resonate with the serenity and authenticity of the great outdoors.